How Can AI Tools Help Boost and Improve Your Digital Marketing Skills?

With the advancement of information and technology, AI (Artificial Intelligence) has become an integral part of content creation. It helps in boosting your content marketing skills and abilities. Digital marketing utilises AI-generated tools to improve and boost your writing skills to expand business and profits.

In simple words, AI is a command given to computers through human interactions. It has revolutionised the way you can approach content creation and marketing. With the advent of AI-powered tools, content creators can now analyse data, generate insights and create more effective content that resonates with their target audience. 

A digital agency can use AI-powered tools to analyse data from social media platforms and search engines to identify trending topics as well as popular keywords. With this information, they can create content that is more likely to be shared and engaged with by their target audience.

Tools for digital marketing

Here are a few AI content creation tools that a creative agency can use to generate user-friendly articles:

• Copy.ai

You can generate content ideas for social media posts, emails and blogs.

• Writesonic

With the help of this tool, you can generate blog posts, social media posts and product descriptions.

• GPT-3 by Open AI

This open AI tool is an advanced model that curates social media posts, articles and blog posts.

• Jarvis by conversion.ai

This tool has a feature to rewrite an article automatically and helps generate ad copy, blog posts and social media posts.

• Textio

This tool improves the tone and language of the content to create its impact and effectiveness.

• Contentbot by MarketMuse

Generates content-based topics, does keyword research and identifies the content gaps as well as opportunities.

• Articoolo

It generates keyword-based articles and creates product descriptions and product summaries.

• Article forge

Curates unique articles on related topics and integrates SEO-purpose keywords.

• Wordtune

This tool helps rephrase and improve the existing content quality to keep the audience engaged.

• Rytr

This tool generates ad copy, blog posts and social media content with the unique feature of generating content in multiple languages.

A few benefits of using AI-generated tools are as follows:

• Analysis of data and trends

AI-generated tools can analyse large amounts of data and identify new trends. A social media agency can use these tools to get insights about trending topics and identify the types of content the audience is consuming. Creators can use this information to create effective and engaging content.

• Generation of engaging content ideas

These tools help create audience-centric and traffic-oriented content ideas. By analysing data and trends, these tools identify topics and themes resonating with a particular audience. This is helpful for a creative agency struggling to generate new content ideas, trends and topics for their clients or targeted audience.

• Improving the quality of writing

Creators can generate improved quality content. The tools provide suggestions like spelling checks, word choice and grammar. Creators equip these AI tools to generate more polished, professional and error-free content to drive more traffic and client engagement. Digital marketing can improve the quality of content by avoiding mistakes and ineffective language. 

Advantages of AI content creation

• Time-saving

Using AI-generated tools for content writing saves a substantial amount of time in researching new ideas for content generation. These tools help generate a bunch of new content ideas or content per your choice and interests, in just a few seconds.

• Cost-effective

A digital agency makes use of these budget-friendly tools to minimise extra costs while involving writers. Hence, AI content creation helps agencies by providing an economical approach. 

• Increased efficiency 

These tools increase efficiency as well as productivity by saving time and money. Agencies also take significantly lesser time to complete a task or generate new content. 

• Enhanced content quality

With the help of AI tools, a social media agency can develop better-quality of content. It generates content with proper synchronisation of tone, style and grammar. Maintaining consistent quality can be easy for these agencies while using AI.

• Improved SEO performance

These tools generate good quality SEO-optimised content and help improve overall SEO analytics and assessment. 

According to digital marketing, good quality AI-generated articles will help you to create massive results for your agency to grow. To learn more about using AI tools that can boost your writing skills, contact us at Content Garrage.

FAQs

1. How can AI help with content creation?

AI can help in content creation in the following ways:

• To generate content ideas
• Automatically generate blog images
• Create content outlines
• Write first drafts
• Fast-track content research
• Do keyword research and clustering
• Streamline the creative review workflow
• Edit and proofread your drafts
• Check for plagiarised content.

2. How are AI-powered tools being used to generate content for social media?

AI-powered tools can generate content for social media in the following ways:

• Some tools like Hostinger Website Builder use machine learning to provide text and visual content generators.
• This technology enables users to create engaging content, from a simple call-to-action to a long-form blog post.

3. How powerful is AI in content?

• AI empowers marketers to create personalised content experiences at scale.
• By analysing vast amounts of user data, AI algorithms can generate personalised recommendations, product suggestions and tailored messages based on individual preferences and behaviours.

4. What is the AI tool to generate social media posts?

• SocialBee’s AI post generator helps you create exciting copy that captures your brand’s voice.
• Choose a prompt, add your unique touch and generate multiple posts for all your social media accounts in a matter of seconds.

5. How will AI change social media?

AI can change social media in the following ways:

• AI tools can integrate with social media platforms to schedule and post content at specified times or when they would receive the most engagement.
• Generative AI can be used to create social media posts with text or images or to create hashtags for a described post for an account.