Mastering the Art of Writing Perfect Emails

Email is a vital tool in business communication, no matter who you are. In the new messaging era, where we are used to communicating with short messages having slangs, abbreviations, and emojis, writing crisp and neat mail can often be a big task. A good email message is one that is grammatically correct and concise.

What comprises a good email?

1) Strong subject line

If you are cold-emailing someone or trying to create a professional relationship, the subject can prove to be the reason for the recipient to open the email. A well-thought subject can be the deciding factor for the email to be opened. So, spend a reasonable amount of time writing a catchy subject line that will very much set the expectation level about the enclosed message.

2) Short and sweet openers

Write a short greeting to recognise the reader and introduce yourself to the recipient before giving your main message.

3) Concise body

The body of an email is where the purpose of the email comes from. Make sure the message of the body is clear and concise. The purpose of the message should be very distinct. At the same time, one should make it short in a way where people would read the complete message, rather than just glancing and missing out on important information.

4) Positive Closing

Just as you started the email on a positive note with a greeting, it is crucial to end the email similarly. Sign-offs such as “thanks”, “cheers”,” regards”, and “best wishes” are among the most common email sign-offs

 Tips for a powerful email

• Avoid lengthy messages at all times

Nobody would like to read a message that is as long as an essay. Most people just overview the long message. This may result in overlooking critical information. Keep the message short and focused. End it with a call-to-action, where you can request their viewpoints or mention that you would love to accept their questions.

• Maintain the balance between casual and formal 

The style in which you write the email ultimately depends on the purpose of that message. However, being too casual may be damaging, while a highly formal tone may feel hurtful. What you can do is, take hints from your ongoing conversation and act accordingly, maintaining a balance of both.

• Avoid unnecessary exclamatory point

People often, in their flow of enthusiasm, overuse the exclamation point. It is always advisable to recheck your draft and determine if you would like to keep the exclamation points in the places that you had put earlier.

While all the above points give way to the perfect email, you should always keep in mind that the ideal email is the one that has your motive inscribed in it. Visit us at Content Garrage for engaging content strategies.